Imagine a world where every person spent 15 minutes a day giving back to society. A good portion of those people would be inspired to help animals. Imagine the impact that would have on animal rescues and shelters.
The truth is that every person probably would give back if they had the time or financial means. The fact is that most don’t though. In order to get more people to give back, you need to make it easy and affordable for them to do it.
Imagine if people could help save animals and give them a better life just by taking care of their own dog? Well, you know what? They can.
Most dog owners walk their dog for at least 15 minutes a day. At the very least, they walk them a couple of times a week. If those dog owners used the ResQwalk app, they could raise money for their favorite rescue while they are out walking.
It’s easy to use the ResQwalk app. It’s quick to download and is available for both iOS and Android operating systems. It takes only a minute or two to set up a profile and find a rescue on the list to donate to (If your favorite rescue is not on the list, you can direct them to the sign up page). Then, to start earning money for that rescue, the app just needs to be on during the walk. The more miles tallied for a rescue, the more money they get. It’s that simple.
This is how it works: Every month, a sponsoring business donates $2500 to ResQwalk. The ResQwalk app records the distance walked for a particular shelter and divvy’s up the money pot based on those miles. The rescue receives their weekly portion of the pot direct deposited into their Paypal account.
The rescue’s profile shows how much money has been donated to them so far.
I tried the app myself and think it’s great but I will admit it’s use is limited. Additional features may be coming in the future but, right now, it’s designed only to track miles and donate money. This is not a good app for tracking your fitness.
“Great”, I thought. Now I have to feel guilty when I am tracking my fitness with an app instead of using the one that will use my help needy animals. That’s not the case though. I tried using the app in conjunction with my favorite fitness app and they both worked. Instead of having to choose, I can use only the ResQwalk app when I am out for a casual dog walk and use it alongside a more robust fitness app when I want to get serious.
My skeptical mind asked why in the heck businesses would just give $2,500 to a little ol’ app. I mean, it’s benefiting animals but these are businesses after all. I figured it out when I tweeted my activity.
The companies that donate the monthly pot are promoted every time someone shares a walk on social media (you can choose to do this or not). Also, their logo appears on the app and promotional materials for the month.They are gaining visibility, brand awareness, and also being associated with “doing good”.
Normally, I am not a fan of app-generated tweets that blatantly promote a company but I really do appreciate the generosity of these corporations so I don’t mind giving them some “air time” as a thank you.
I am going to warn you ahead of time: When I read the reviews on the app before I downloaded it, a lot of them cited inaccurate distance tracking. As you can see below, I also had this issue when I first tried it (at least it erred on the positive side).
The app version I tried though, and the version most negative reviewers did too, was the early release version and there were still some bugs being worked out. An update came out a few days after I downloaded the app and I haven’t had an issue with distance tracking since then.
Is this app something you would use? Why or why not?
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